Sirius Integrated in collaboration with Heart Productions created the launch event for the premiere of “The gentleman’s Wager” commercial to promote Blue Label of renowned whiskey brand Johnnie Walker in Venice.
A press conference with screening of the commercial starring Jude Law and Giancarlo Giannini was held inside the Hotel Cipriani in Venice. We took care of the technical set-up of the hall, transforming it into a cinema hall with lighting, Dolby Surround sound and 4K video projection. After the preview, the event continued at Westwing Europa Regina to sip the new whiskey with live jazz music.
DATE: September 2013
SERVICES: Technical production: audio, lighting and video projection, onsite production management, staff coordination, electrical distribution.
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